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The Stack.

You don't need forty AI tools. You need five that cover the jobs that actually eat your week: follow-up, listing marketing, staging, video, and design. This page is the shortest path to a working setup — every pick is verified against documented specs and practitioner evidence.


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Common questions

What does this whole stack cost per month?

Roughly $150-250/month depending on team size — about the commission on a single referral fee. Most agents cover it with one saved deal per year, and every tool here has a free trial to prove it on your own pipeline first.

What should I set up first?

The CRM. Nothing else compounds until lead follow-up is automatic. Set up Follow Up Boss action plans in week one, then add tools only when a specific job (staging, copy, video) shows up in your week.

Do these tools violate MLS or fair housing rules?

The tools are fine; output can violate rules if unreviewed. Always proof AI listing copy for fair-housing language and check AI-staged images against your MLS’s virtual staging disclosure requirements — most require labeling staged photos.

The RealtorStack Letter

One sharp letter, every week.

The tools that earned a place in real agents’ stacks — researched, compared, no fluff. Free.